Rowen | Draped Halter Midi Dress
Rowen | Draped Halter Midi Dress
Rowen | Draped Halter Midi Dress
Rowen | Draped Halter Midi Dress
Rowen | Draped Halter Midi Dress

Rowen | Draped Halter Midi Dress

Regular price $199.95 Sale price$79.95 Save 60%
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Free shipping
Free shipping with Canada Post
Return guarantee
30-day money-back guarantee
Canadian business
Canadian family-owned business since 2005
  • Almost sold out, only a few items left in stock!
Color
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Order now, ships on Fri 07/08

ANNIVERSARY SALE UPDATE: Our stock is selling quickly. If you can still click “ADD TO CART”, the item is still available.

For the wedding that is not black tie.

Half the invitations now say something vague about smart casual or garden party, and that is harder to dress for than black tie. Too formal and you are overdressed in the photographs. Too casual and you feel wrong all day. Rowen sits exactly in the middle.

What makes her Rowen

  • A tiered gathered skirt. Three soft tiers that move constantly, which is what makes her relaxed rather than stiff.
  • A pink and coral floral on a deep green ground. Green is the base, not the accent, which is why she does not read as a summer sundress.
  • A gathered halter neckline with a bare back. Cool for an outdoor ceremony, covered at the front for the church.
  • A defined tie waist. You set the tightness yourself, which matters more than usual on a day with a long lunch in it.
  • A soft woven fabric with body. It holds the tiers out rather than letting them collapse.

From the ceremony through to the last dance

The tiers are the reason she travels well. Gathered fabric does not hold a crease, so she survives a car boot, a suitcase and an afternoon sitting down without needing anything done to her.

Available in sizes S to 2XL, in the print shown.

The date on that invitation does not move.

And the deadline that matters is not the wedding itself — it is the weekend before, when you want her hanging on the back of your door, tried on with the shoes you are going to wear, and nothing left to decide. Work backwards from that weekend, and today is the day.

Sizes are going fast, and the sale ends today.

M and L always empty out first, and when a size goes on this dress it does not come back. Today is also the last day at 60% off — tomorrow she returns to her regular price. Two reasons to stop thinking about it, and none to wait.

Free shipping across Canada · 30 day money back guarantee

Choose your size and add Rowen to your cart now, before the sale closes and your size is gone. The only thing you cannot get back is the time between now and that Saturday.

Size chart

US Size Bust (in) Waist (in) Hips (in) Length (in)
2 to 4 (S) 34 27 37 45
6 to 8 (M) 36 29 39 45
10 to 12 (L) 39 31 42 46
14 (XL) 42 34 45 46
16 to 18 (2XL) 45 37 48 47

Enjoy free shipping on all orders. Your order is prepared and dispatched within 1 to 2 business days. You also benefit from a 30-day return guarantee for a worry-free purchase.

What our customers are saying

★★★★★

Superb quality and perfect fit. I am really satisfied with my purchase, I will definitely order here again.

Juliette
★★★★★

I was hesitant to order at first, but I'm glad I finally did. The quality exceeded my expectations, and everything arrived carefully packaged. I highly recommend it.

Michelle
★★★★★

“Excellent quality and nice fit. My order was slightly delayed, but I was well informed and everything eventually arrived in perfect condition. Very satisfied with my purchase.”

Louise
★★★★★

Very satisfied! The clothes are comfortable and have a premium feel. Customer service also responded quickly to my request.

Inès
★★★★★

The product corresponds exactly to the photos. Good fabric quality and neat finishes. Everything went perfectly.

Margaux

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About Us

Amoura Studios was born from a simple idea: clothes should have meaning.

Driven by a passion for design, we create timeless pieces, crafted with meticulous attention to detail and respect for the environment. We believe that style and responsibility can go hand in hand, without compromising on quality or identity.

For us, clothes are more than just fashion: they are a form of personal expression. Amoura Studios creates pieces that are not only beautiful but also instill a sense of authenticity and confidence.

More than a garment. A signature.

This is Amoura.